I am a product designer based in Melbourne, passionate about using HCD to solve real problems and add value to people's lives.
With 15+ years of experience in product, visual communication and fashion, I am inspired by the idea of creating a better world through design.
Let’s work together.
Projects
Mentwell・A global gift card giving platform
From ambiguity to product strategy, improved user satisfaction and revenue increase.
99designs・Design Marketplace
The channelling of customers into the conversion funnel has increased from a low level to a high.
Design System for 99designs
Empowering teams to collaborate seamlessly and efficiently, ensuring an easily scalable product for an exceptional user experience.
Ellen Michel Art School・Educational Art Marketplace
Driving product development initiatives to achieve brand elevation, strong business digital presence and revenue increase.
Friends Forever・Senior Social Support Platform
Research insights sparked future initiatives regarding services offered at the aged care facility.
Data Breach Response・Government Cybersecurity App
Helping people find the information they need, reducing stress related to data theft.
Thomson Kitchenware・eCommerce
The UX solution improved the online brand presence, shopping experience, and revenue growth.
Accessibility Audit・Coming soon…
Making the web a better place by improving accessibility for all and enhancing usability for everyone.
What people are saying